Intellectual Property 101: What Your Organization Needs to Know!
Track: Business of Certification
Intellectual property (IP) rights are vitally important and often misunderstood. As a condition of accreditation, credentialing organizations should take certain steps to protect their intellectual property. Moreover, as a prerequisite of sound management, organizations must understand the fundamentals of intellectual property rights and take basic steps to avert threats, reduce risks, and protect key assets. Ultimately, much if not most of the value of an organization resides in its intellectual property.
Understand the basic elements of intellectual property rights. Review the newly revised procedures for registering and protecting your copyrighted examinations. Explore basic issues involving your trademarks and learn best practices for strengthening those marks. Understand the essential contractual provisions that can help protect your intellectual property. Leave with a basic understanding of key IP concepts and issues to help you improve and strengthen the management of your organization.