Recertification: Why You Should Be Focusing on Retention
Track: Business of Certification
The Board of Pharmacy Specialties (BPS) contributes to the world of credentialing by providing premier specialties to enhance pharmacist’s knowledge and maintain quality patient care in the field. With a growing number of pharmacists becoming certified, BPS’s significant growth required a disciplined approach in the practice of retention by developing effective and innovated communication strategies. Review the communication strategies, and learn how to develop an approach over time to engage and provide value for current and future certificants.