Knowing When to Say Yes: Is a New Certification Program Right for Your Organization?
Track: Business of Certification
Starting, or adding, a new program is an important decision. While a thoughtfully considered program brings value, rushing into a decision may result in the opposite. This session draws on the experience of two organizations—a service provider and credentialing organization—to review a strategic, decision-making process to determine the best direction. Participants will learn about the NBRC’s strategic process to determine the feasibility of a new program and will leave with a framework to guide their governing body through this important conversation.