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Lessons Learned When Developing a New Credential

Session Number: 4035
Track: Business of Certification
Session Type: Concurrent Session
Primary Presenter: Manfred Straehle [Founder and President - Assessment, Education, and Research Experts (AERE)]
Co-Presenter 1: William Ellis, RPh, MS [Executive Director - Board of Pharmacy Specialties]
Co-Presenter 2: Holly Batts [Senior Project Manager - Association for Talent Development]
Time: Oct 25, 2017 (04:15 PM - 05:45 PM)

Session Description: 

In this session, the presenters will discuss the lessons they learned when developing a new credential. The presenters will draw from their own experiences in developing, designing, and delivering a new credential using case studies. They will specifically discuss the strategic, marketing, operational, psychometric, and accreditation considerations when developing a new credential related to the lessons they have learned.

Sponsors and Exhibitors of the 2017 ICE Exchange: ICE uses a separate registration process that grants you unique complimentary and discounted registrations based on your 2017 sponsorship/exhibit package. Though you are encouraged to make hotel reservations now, you will receive registration instructions by email.

Cancellation Policy:
ICE must receive all cancellations in writing by Friday, September 29, 2017. Please email cancellation requests to or fax to 202-367-2173. All refunds will be processed after the meeting and will be assessed a $100 administrative fee. Substitutions are accepted, but can only be credited toward the 2017 ICE Exchange. All sales are final after Friday, September 29, 2017.